On May 6, Great Wall Motor (GWM) announced that its total sales volume in April was 94,796 vehicles, a year-on-year increase of 1.8%, making its cumulative sales from January to April 370,129 vehicles, a year-on-year increase of 18.18%. In particular, its new energy vehicle (NEV) sales in April were 22,436 units, a year-on-year increase of 50.94%, bringing its NEV cumulative sales from January to April to 81,618 vehicles; and 25,625 vehicles were sold in the greater than 200,000 yuan (27,700 USD) price segment, a 98.18% year-on-year increase.
Currently, GWM owns five brands: Haval, Wey, Tank, Ora, and GWM Pickup, covering SUVs, sedans, pickup trucks, and MPVs, ranging from ICE, HEV, PHEV, to EV. The individual brand sales are as follows:
| Brands | April Sales | January to April Cumulative Sales |
| Haval | 47,054 | 204,943 |
| Wey | 4,458 | 14,066 |
| Tank | 20,469 | 69,653 |
| Ora | 4,686 | 19,715 |
| GWM Pickup | 18,069 | 61,564 |
Furthermore, 36,141 vehicles were sold overseas, a year-on-year increase of 65.68%. From January to April, GWM’s cumulative overseas sales were 128,919 units, a year-on-year increase of 74.71%. So far, GWM claims that it has 14 million users worldwide across 170 countries and regions with more than 1,000 sales channels. For reference, in 2023, GWM sold 314,000 vehicles overseas, a year-on-year increase of 82.37%, with a foreign revenue of 53.114 billion yuan (7.36 billion USD), a year-on-year increase of 101.53%.
By 2030, GWM targets to sell more than one million vehicles overseas annually, with high-end models accounting for more than one-third of its sales, via its “New Four Modernizations” strategy for global development: localization of production capacity, localization of operations, cross-cultural branding, and supply chain security. GWM also announced that it will increase investment in overseas markets and support overseas expansion.
| Automakers | April Sales |
| BYD | 313,245 |
| Chery | 182,049 |
| Geely | 153,267 |
| GWM | 94,796 |
| Changan | 51,700 |
However, compared to the other traditional Chinese automakers, GWM’s April sales performance is subpar.

Source: GWM Weibo, YiChe, InfoMorning



