The Aito M7 Pro (see specs), a new offering from the Aito brand, a partnership between Huawei and Seres, was launched on August 26. The model quickly gained traction, securing over 6,000 orders within 48 hours. Available in four configurations, the M7 Pro is priced between 249,800 and 289,800 yuan (35,100 to 40,700 USD).
The M7 Pro is distinct from its sibling, the M7 Ultra, mainly due to its reliance on a vision-based assisted driving system, which replaces the more advanced Lidar unit found in the Ultra. This system, the basic version of Huawei’s Qiankun 3.0 ADS, offers Navigate on Autopilot (NCA) capabilities for highways and urban expressways but lacks the enhanced urban navigation features available in the Ultra. The Pro model is equipped with a suite of sensors, including millimeter-wavelength radars, high-definition cameras, and ultrasonic sensors.
The M7 Pro mirrors the Ultra model in terms of size, with dimensions of 5020 mm in length, 1945 mm in width, and 1760 mm in height, along with a 2820 mm wheelbase. It is offered in both five- and six-seater layouts, retaining the same exterior design as the Ultra, minus the Lidar unit. The interior includes Nappa leather seats, a 10.25-inch LCD instrument cluster, and a 15.6-inch 2K infotainment screen.
The M7 Pro’s powertrain remains consistent with the Ultra version. It utilizes a 1.5T engine for range extension, coupled with a 38.5 kWh lithium iron phosphate battery. Depending on the configuration, this setup provides a CLTC all-electric range of 200 km and a combined range of up to 1290 km.
Deliveries of the M7 Pro began on August 27, with Seres targeting 3,000 units in the first week and over 10,000 units within the first month. The M7 Pro positions itself as a more affordable alternative to the Ultra, offering essential features at a lower cost, which has likely contributed to its rapid sales success.
Huawei’s involvement with Aito remains strong even after selling the brand’s rights to Seres. This move likely aims to improve marketing and avoid legal issues in countries where Huawei is banned. Despite the sale, Aito continues using Huawei’s software, components, and retail channels and remains a key member of the Huawei-controlled HIMA alliance.
Updated: 29/08/24
