This is the first rendering of the BYD S7 SUV, a new vehicle that will be positioned above the current BYD S6. The S7 will be more luxurious, slightly longer, and it will get a new 2.0 turbocharged engine with 207hp and 350nm, mated to a 6-speed DCT. The rendering looks most like a stretched S6 with a Si Rui nose attached to it. Not at all that bad, but still a Lexus (or a Scion). The BYD S7 is expected to debut on the Guangzhou Auto Show in November. Via: 163.
Surely even Byd must realize at some stage what this sort of thing does to perceptions of Chinese integrity in business.
@ Paul.
BYD is doing this for years, they realize, but they just don’t give a sh*t. Anyway, new front is a little-less Lexus.
I think that this is a photoshop and not the real deal.
Photoshopped from this wallpaper : http://www.netcarshow.com/lexus/2010-rx_450h/800×600/wallpaper_17.htm
All they manage to do is to copy a car already out for several years. Very bad for the image of the Chinese car industry as a whole.
I would have thought that a 10 percent stake in a company would have given more of a say in the decision to release a product like this.
Mr. Buffet, perhaps another 10 percent would do it.
And, will Wang Chuanfu be able to hold his head up while attending those international auto shows of the future?
Maybe this release was just a mistake…
There is a big difference between two cars which look similar, and a direct copy.
If the dimensions are different and the platform is different this is in no way a “copy”, it merely looks like the Lexus. Perhaps a little too much for some tastes, including mine – I would like to see BYD develop its own design language and be more creative and original – but talk of a “copy” is pathetic.